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Recent Marketing Articles For Law Firms
How to write an effective ad on Instagram for your business
So, you’re considering advertising your services on Instagram? As there are more than one billion monthly users on this social platform, it makes a lot of sense! Engagement numbers are higher on Instagram than they [...]
How you can optimize your company’s website
The higher you appear in the SERP, the more likely it is that someone will see your website organic listing. And when you rank for relevant keywords, the people searching are more likely to be [...]
15 Digital Marketing Terms You Need to Know
Whether you’re just getting into marketing or you want to freshen up your literacy for marketing terms, here are 15 of the most important terms you need to know in the digital marketing world. [...]
How to Convert Leads into Customers
So you’ve read our previous blog posts and tried to create some marketing ads on your own. You were successful in targeting the right people with the right message (congrats!) and suddenly, leads start [...]
Marketing Mistakes Law Firms Make
With the constantly evolving digital marketing landscape, knowing where to best spend your resources can be a daunting task. Here at Soulpepper, we’re committed to helping law firms thrive. Through helping hundreds of law [...]
Why Your Paid Ads Fail
Have you attempted to create an ad for Google, Facebook, Instagram, or LinkedIn, and it just didn’t bring the results you wanted? They say that making mistakes is the best way to learn… but when your [...]
LinkedIn Ads: All You Need to Know
If you’ve been reading this past month's blog posts, you would be pretty well versed in social media ad creation now. But LinkedIn is a little different. The wording and tone you should be [...]
How to Use Instagram for Your Law Firm
At one point or another, we’ve all been guilty of finding ourselves scrolling through Instagram’s feed. With over one billion people using Instagram every month, it’s a no-brainer that this platform holds a lot [...]
Facebook Ads: 4 Tips for Creating the Best Ads
With an average of more than 1.45 billion active users per day, as well as very specific audience targeting functionalities, Facebook is noteworthy for being one of the best ad targeting sites. That is… [...]