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Read Nirwan Law Case Study
NIRWAN LAW CORPORATION
FOCUSING ON PERSONAL INJURY LAW
Nirwan Law Corporation is a Personal Injury Law Firm Located in Surrey British Columbia. Harpreet , the owner of Nirwan Law, is an experienced trial lawyer specializing in:
- Personal Injury Claims
- Motor Vehicle Accidents
- ICBC Claim Recovery
“The Pay Per Click Campaign started converting really quickly… we get 25-30 leads a month with really good conversion rates of 40-50%.”
The goal of the PPC Campaign was to generate quality leads for personal injury claims.
Personal Injury Law is one of the most competitive spaces in legal PPC. With the cost per clicks reaching over $100 is easy to spend a lot of money and see no results. Personal Injury Law requires constant optimization of ads and landing pages to maximize the number of leads out of the budget. For Nirwan Law our success has come from analyzing search terms and selecting not only those with high volume but in particular, terms that have proven to convert into quality files.
- Ongoing A/B test on landing pages and ad copy
- Search term analysis
Increased by 3844.4%
Increased by 2507.69%
Cost per lead:
Decreased by 4.5%
Goal & Strategy:
The SEO strategy for the law firm focused on increasing traffic and impressions to the website with technical SEO, onsite and offsite optimization.
Increased by 85.17% year over year
Increased by 168% year over year
Increased by 200k year over year
We create scalable campaigns that fill your pipeline. From sophisticated tracking and targeting to measuring key performance metrics, we’re a trusted digital partner for hundreds of lawyers & law firms.