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Read Nirwan Law Case Study

NIRWAN LAW CORPORATION

FOCUSING ON PERSONAL INJURY LAW

Overview

Nirwan Law Corporation is a Personal Injury Law Firm Located in Surrey British Columbia. Harpreet , the owner of Nirwan Law, is an experienced trial lawyer specializing in:

  • Personal Injury Claims
  • Motor Vehicle Accidents
  • ICBC Claim Recovery

“The Pay Per Click Campaign started converting really quickly… we get 25-30 leads a month with really good conversion rates of 40-50%.”

PPC
Campaign Goal:

The goal of the PPC Campaign was to generate quality leads for personal injury claims.

PPC
Strategy:

Personal Injury Law is one of the most competitive spaces in legal PPC. With the cost per clicks reaching over $100 is easy to spend a lot of money and see no results. Personal Injury Law requires constant optimization of ads and landing pages to maximize the number of leads out of the budget. For Nirwan Law our success has come from analyzing search terms and selecting not only those with high volume but in particular, terms that have proven to convert into quality files.

Optimizations:

  • Ongoing A/B test on landing pages and ad copy
  • Search term analysis

Results

Leads Generated:

Increased by 3844.4%

0%

SEM Traffic:

Increased by 2507.69%

0%

Cost per lead:

Decreased by 4.5%

0%

SEO
Goal & Strategy:

The SEO strategy for the law firm focused on increasing traffic and impressions to the website with technical SEO, onsite and offsite optimization.

Results

Organic Leads:

Increased by 85.17% year over year

0%

Organic Traffic:

Increased by 168% year over year

0%

Organic Impressions:

Increased by 200k year over year

0k

Our Services

We create scalable campaigns that fill your pipeline. From sophisticated tracking and targeting to measuring key performance metrics, we’re a trusted digital partner for hundreds of lawyerslaw firms.

WEBSITE + MOBILE DESIGN

SEARCH ENGINE
OPTIMIZATION (SEO)

PAY PER CLICK (SEM)

SEO SITE MIGRATION

ANALYTICS
+ REPORTING

MARKETING STRATEGY

CONTENT MARKETING

EMAIL MARKETING
+ AUTOMATION

CONVERSION RATE
OPTIMIZATION

Want more clients for your Law Practice? We create digital marketing campaigns that are proven to generate new, converting leads for your firm.

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